Retail Sell-In & Distribution Strategy

At Not Another Design Agency, we don’t just manufacture private label products, we build brands that sell at scale.

A core part of our service is helping clients achieve mass retail distribution and high-volume sell-in across major UK national and independent retailers. 

From product positioning and packaging appeal to commercial strategy and compliance, we align every aspect of your brand with retail buyer expectations.

Our work has led to successful listings in:

Harrods, Selfridges, Boots, Holland & Barrett, Superdrug, Sainsbury’s, Tesco, Planet Organic, and leading independents.

We understand what buyers are looking for and we help our clients present, pitch and deliver in a way that gets results. Whether you're launching a new private label wellness supplement line or scaling an existing product, we support you every step of the way, from initial brand concept to shelf-ready execution.