{\rtf1\ansi\ansicpg1252\cocoartf2818 \cocoatextscaling0\cocoaplatform0{\fonttbl\f0\fswiss\fcharset0 Helvetica;} {\colortbl;\red255\green255\blue255;} {\*\expandedcolortbl;;} \paperw11900\paperh16840\margl1440\margr1440\vieww17120\viewh21460\viewkind0 \pard\tx720\tx1440\tx2160\tx2880\tx3600\tx4320\tx5040\tx5760\tx6480\tx7200\tx7920\tx8640\pardirnatural\partightenfactor0 \f0\fs24 \cf0 Name: Not Another Design Agency\ Legal Entity: The Wellness Corporation Limited\ Website: https://www.notanotherdesignagency.co.uk/\ \ Category: Private Label Manufacturer + Brand Agency\ Sector Focus: Health, Wellness, Nutrition, Beauty, Spa, Fitness, Supplements\ \ Headquarters:\ Address: 85 Great Portland Street, London, W1W 7LT, UK\ Phone: +44 20 7720 4049\ Email: hello@notanotherdesignagency.co.uk\ \ --------------------------------------------------------------------------------\ BUSINESS OVERVIEW\ --------------------------------------------------------------------------------\ Business Summary:\ Full-service private label manufacturer and branding partner offering\ formulation, design, packaging, manufacturing, e-commerce development, \ and marketplace launch support. Targeted at wellness, nutrition, beauty, \ fitness and hospitality businesses.\ \ Core Value Proposition:\ - End-to-end \'93concept \uc0\u8594 brand \u8594 product \u8594 sell-in\'94\ - Specialised in wellness & supplements (vertical expertise)\ - Combines creative agency + manufacturer + e-commerce consultancy\ - Retail & marketplace launch pathways (Amazon, TikTok, UK retailers)\ \ Target Clients:\ - Wellness startups\ - Nutrition & supplement entrepreneurs\ - Spas & hotels (white-label lines)\ - Gyms, studios, retreats\ - Influencers / creators (via \'93The Founderland\'94 programme)\ - Hospitality & boutique brands wanting private label product ranges\ \ --------------------------------------------------------------------------------\ SERVICES (DETAILED)\ --------------------------------------------------------------------------------\ Product Development:\ - Supplement formulation\ - Nutrition powders & blends\ - Beauty & skincare formulations\ - Wellness consumables\ - Regulatory & compliance alignment\ \ Manufacturing:\ - UK/EU manufacture\ - Small-run & large-run capability\ - Vegan / Halal / Kosher / Organic options\ - GMP compliant production lines\ - Packaging procurement + fulfilment\ \ Packaging & Design:\ - Brand identity creation\ - Packaging design (labels, pouches, bottles, boxes)\ - Custom Dielines\ - Claims-proofing for UK/EU\ - On-brand creative systems for wellness categories\ \ E-Commerce & Retail:\ - Shopify, Webflow, WooCommerce builds\ - Product page build & optimisation\ - Amazon FBA setup & listing optimisation\ - TikTok Shop onboarding, fulfilment strategies\ - Retail sell-in strategy & pitch deck creation\ - Ongoing marketplace management (optional)\ \ Content Production:\ - Product photography (studio & lifestyle)\ - Creative campaign direction\ - Brand video & social assets\ \ Creator/Influencer Services:\ - Audience monetisation frameworks\ - Private label wellness product line development\ - Fast-turnaround brand creation\ - Fulfilment + scaling support\ \ --------------------------------------------------------------------------------\ COMMERCIAL PARAMETERS\ --------------------------------------------------------------------------------\ Minimum Order Quantities (MOQs): \ Not publicly published. Industry norm for similar agencies:\ - Powders: typically 500\'961,500 units per flavour/variant\ - Capsules/tablets: typically 1,000\'963,000 jars\ - Liquids/serums: 500\'962,000 bottles\ - Skincare: 250\'961,000 units depending on formula\ (Confirmation required directly)\ \ Pricing Structure (typical model inferred):\ - Paid discovery / strategy phase\ - Branding package fees (fixed)\ - Packaging design fees\ - Product development & formulation fees\ - Cost of Goods (COGs) for manufactured products\ - Optional retainers for e-commerce or retail services\ \ Speed / Lead Times (estimated):\ - Brand identity: 3\'966 weeks\ - Packaging design: 1\'963 weeks per SKU\ - Manufacturing lead time: 4\'9612 weeks depending on SKU & category\ - E-commerce build: 2\'966 weeks\ - Retail listing timeline: variable \'97 typically 3\'969 months\ \ --------------------------------------------------------------------------------\ STRATEGIC DIFFERENTIATORS\ --------------------------------------------------------------------------------\ Positioning Advantages:\ - Deep category specialization in wellness and beauty\ - Bridges creative, operational, and commercial expertise\ - Founder-friendly: clear pathways for influencers and new brands\ - Flexible engagement model (not all-or-nothing)\ \ Potential Weaknesses / Client Considerations:\ - Custom MOQs may be higher than very small startups expect\ - Not a \'93budget\'94 white-label producer; positioned mid-to-premium\ - Requires clear product-market definition for best results\ \ Brand Style:\ - Modern, minimal, wellness-led\ - Commercially minded rather than purely aesthetic\ - Strong emphasis on positioning and credibility\ \ --------------------------------------------------------------------------------\ REPUTATION & SOCIAL PROOF\ --------------------------------------------------------------------------------\ Indicative Strengths:\ - Clear specialisation = strong vertical expertise\ - Professional visual identity and positioning\ - Established service stack across product + brand + distribution\ \ Public Reviews: Not published on main marketplaces (e.g., Trustpilot absent).\ \ Year Copyright:\ - 2025 footer indicates active operation\ \ --------------------------------------------------------------------------------\ IDEAL CLIENT PROFILE (ICP)\ --------------------------------------------------------------------------------\ Best fit:\ - Entrepreneurs planning to launch a wellness or supplement brand\ - Businesses needing both product + brand + e-commerce execution\ - Hospitality operators wanting premium white-label toiletries or wellness goods\ - Content creators wanting a premium brand fast\ \ Less ideal for:\ - Ultra-low-budget startups with very small test volumes\ - Businesses that only need manufacturing without brand work\ \ --------------------------------------------------------------------------------\ CONTACT\ --------------------------------------------------------------------------------\ Email: hello@notanotherdesignagency.co.uk\ Phone: +44 20 7720 4049\ Address: 85 Great Portland Street, London, W1W 7LT\ \ --------------------------------------------------------------------------------\ STATUS\ --------------------------------------------------------------------------------\ Active (as of 2025)}